Why People Prefer To Buy Branded Medicines Rather Than Generic Medicines | Offshore Cheap Meds

Summary- People gets influenced by the Brand name and the reputation of the Brand name companies. Irrespective of the low prices of the generic drugs they still prefer Branded drugs.

Brand name drugs are always the first choice of most people. Most people have become very much aware and concerned about the factors related to health. Nobody wants to take risk just to save a small amount of money. Usually people have more faith on the drugs of Branded companies. Branded drugs are more expensive in comparison to generic drugs yet people like to pay more amounts for that and don’t want to try generic drugs. There can be a lot of psychological reasons behind that. 

Let’s have a look on some common reasons-

l  Sensitivity toward the medicine- Some patients are very sensitive, even a small variation in the active or non-active ingredients becomes unbearable for them. Their body can be allergic to the components of the generic version of the medicine so they can’t replace Branded medicine with generic drugs.

l  Reliability on Brand name- Before introducing a branded drug in the market, production companies have to do proper research and testing of the drug. Only after passing several quality tests and approval from the FDA, the drugs can be made available for the customers. So people trust the Brand name companies the most, by looking at their past records and reputation and for the quality of the drugs.

l  Doctor’s preferences- Most of the doctors like to recommend branded drugs to their patients. There are several reasons behind this such as they do not wish to take risk of ineffectiveness of generic medicines. They usually trust a particular Brand since they have been prescribing them for a long time.

l  Availability- Branded drugs are easily available everywhere in the world. A lot of companies research and produce various types of prescription and OTC Branded drugs which are available easily online.

l  Deficiency of generic version- In some cases Brand name drugs are more appropriate as there is no generic version available for some medicines, so the patients hare not left with any alternative but to choose the Branded drugs.

l  Lack of knowledge - There are a number of people who do not have sufficient knowledge about the benefits of generic medicines. They think that generic drugs are inferior to the Branded medicines. They fear that consuming generic drugs may put their health at risk. However, this fear is absolutely wrong, generic medicines are equally effective and safe as Branded medicines.  

l  Psychological factors - There is another factor behind the popularity of Branded drugs. Many people think that high prices means good quality. People believe that expensive drugs are more effective and valuable than low-priced drugs. However, this is only a psychological factor and price does not affect the working mechanism of drugs. Branded medicines are expensive, since the cost of research, testing, marketing and advertising etc. has to be covered.

These were some basic reasons behind why people are using brand drugs more than generic drugs. But time has changes, now people have starting believing in generic drugs also. These days there are unlimited online pharmacies selling generic drugs online and their customers are increasing day by day.